That is a country squire woody wagon and those are scarce, there has been one advertised in hemmings for months now for 55 grand and I have seen them advertised for up near $100,000, so 32 isn't unreasonable for that particular model, I'll bet the guy's that have them advertised for a lot more are cursing the auction since it brings the value of theirs down.
Also as Mr Arcand states, restorations don't come cheap, there is an ungodly amount of intensive labor involved and materials these days are through the roof. Tiger hair at NAPA the other day when I looked was $58.00 a gallon, $80.00 a roll of sandpaper and you need many grits, Primers are up near $100.00 a gallon. However there are a lot of people out there with more money than brains. And those rich people who buy several of those cars at ridiculouse prices just ruin the hobby for typical enthusiast.

55 Vicky & customline
58 Rack Dump, 55 F350 yard truck, 57 F100
59 & 61 P 400's, 58 F100 custom cab, 69 F100, 79 F150, 82 F600 ramp truck, 90 mustang conv 7 up, 94 Mustang, Should I continue?